Jodi is a designer and art director in Brooklyn, NY. She creates fun, thought-provoking experiences and compelling visual worlds.


2024
BRAND
Brand identity for fashion technology startup

2023
BRAND
Design direction for campaigns and brand world building. 

2022
BRAND
Brand toolkit for breakout creative agency Mojo Supermarket.

2021
EXPERIENCE
Codable music video experience for Doja Cat

2021
WEB
Educating Gen Z on the truth about vaping

2021
BRAND
Viral campaign calling a vape what it really is

2020
EXPERIENCE
Experience and spatial design for retail concept store in Santa Monica, LA

2020
BRAND
Brand refresh for Fake Love, The New York Times Experience Agency

2019
EXPERIENCE
Interactive game 'Borough Ball' in the fan experience space

2019
CREATIVE
Helping iconic brand Dunkin' celebrate their 70th birthday



ADIDAS RETAIL

Agency: Fake Love
Role: Experience Designer
Tags: Interactive Experience, Spatial
Team: Graham Kelman (Spatial) David Lehman (CD) Elizabeth Daddazio (Architect) Allan Tagino (3D)
Experience and visual design for Adidas's retail concept store in Santa Monica, LA. Lead creative for multiple elements, including agile merchandising systems, digital touch-points, content systems and architectural details. Reimagining the space to be capable of fast and continous transformation for the next generation.





Tech Intergration: Interactive screen embedded in the fitting room mirror, this acts as a digital assistant to help shoppers engage with products.
The digital assistant also gives customers the option to change and experiment with the lighting in the fitting room.



Mark
jodi.f.melody@gmail.com
(646) 379-0832